What Are the Different Types of Blogs?

A blog is an informational online discussion or personal website posted on the World Wide Web, often containing discrete, oftentimes personalized blog-style text posts. Blogs are usually displayed in reverse chronological order, with posts typically appearing at the top of the page, usually in reverse chronology. These days, blogs are becoming as much of a marketing tool as a way to express oneself. Businesses, especially those who have a web presence, can use blogs to share news and events, release new products and services, provide a comment section, answer questions and help the community. They can even put advertisements on their blogs. However, blogs are increasingly being used for other purposes as well, such as increasing traffic, influencing sales, improving search engine rankings and advertising through RSS feeds and blogs.

The use of blogs is increasing because many people blogging are seeking for ways to make some money, either through donations or selling advertising space. One of the more popular blogs to emerge recently is blogger dot com, which allows its users to sign up for paid to blog services where they bid on keywords relevant to their blogs and can then be paid by the month for any advertisement placed on their blog. Other bloggers, known as gurus, are famous for writing reviews of products and services and using this blog as a way to generate advertising revenue as well as build an email list.

Because blogging is becoming more popular as a means to advertise and market products, companies, particularly those that operate online, are scrambling to find ways to attract bloggers. One way for blog owners to make their blogs more attractive to potential advertisers is to create a blog that has inbound links. For instance, if a blog discusses the difficulties of working from home, an advertiser may place an ad on the blog pointing out the difficulty of working at home. Bloggers can also sell advertising space for their blog at a variety of third party websites, although these advertisers generally prefer blogs with inbound links.